My Vintage Experience
(Francoise de Villiers, 2nd Year Fashion Management and Communication Student)
During my June holiday I had the opportunity to intern
for the Vintage Lifestyle Magazine. For those of you who do not know, this is
South Africa’s first online magazine and targets vintage lovers from all over
the world. The magazine is the brainchild of 22-year-old Nicole Danielle Warr,
who is still the editor-in-chief today.
The magazine has an active blog with daily posts on
fashion, interior, etc. One of my first responsibilities was to compile a list
of possible topics for the blog and on approval had to research and write them
in time for the deadline. From the history of houndstooth to the vintage home
of Florence Welch, each post had to be carefully research and quality images
had to be provided.
I also had the privilege of doing press coverage at The
Vintage Market on Truth, Cape Town and attend the launch of Lazuli in Canal
Walk. All very exciting, until we started planning and sourcing for the
editorial/cover shoot… I was in fashion heaven…
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Nicole managed to pull together a great team consisting
out of photographer Ashley Marié Miles, hair and make-up artistJacqueline
Viljoen, model sisters Lily and Phoebe Lawson and garments from Jelena
Jablanovic and Riya Bella Vintage. As the fashion stylist’s assistant I was
commissioned to create two headpieces out of materials sourced from Sable
Square and fabric shops. I also had to meet and collect the garments from each
designer and then provide Nicole with a photographic quality/state inspection
of each garment.
The shoot took place on Sunday the 7th of July. The team
met in an apartment in the heart of Cape Town for a crew breakfast, followed by
hair and make-up and then relocated to the shoot location in Camps Bay. On the
rocks, with waves crashing around us, the rainy, misty atmosphere presented the
perfect setting for our elegant but whimsical sea goddess storyline.
I am extremely proud of our end result, entitled The Sea
is Calm, and will forever be grateful for this internship opportunity at the
Vintage Lifestyle Magazine.
Visit Vintage Lifestyle Magazine HERE!
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