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Thursday 17 July 2014

Window Dressing Course (Visual Merchandising)

According to Wikipedia Visual merchandising is the activity and profession of developing the floor plans and three-dimensional displays in order to maximize sales.

Visual Merchandising can:

-          - Improve Business’ productivity
-          - Boost sales per square foot
-          - Generate a faster turnover rate
-          - Sell more of most profitable merchandise
-          - Decrease markdown rates
-          - Increase the amount of average transaction
-          - Convert the shopper a “stopper” and a walk-in rather than a walk-by

s    The NWSD Window Dressing Course will be presented by Eloise Booysen who studied interior design from 2003 -2005 at Tina Scholtz Academy in Potchefstroom. Being totally inspired by fabrics and always having a passion for fashion, Eloise then studied a BA Fashion Design in Pretoria at The Design School Southern Africa from 2006 -2008. Always the innovator Eloise then with her design knowledge completed a few short courses in auto-cad with the vision of incorporating interior design with the work of an architect. This plan quickly changed into her own business Venture, "Ella interior & design", an interior design business that opened in July 2009. To broaden her horizons further, Eloise, completed numerous North West School of Design short courses like upholstery, visual merchandising & window dressing. Eloise is still very involved in the industry of fashion and interior design, but works full time in the motor industry helping to grow their family business.

Eloise believes that each window display tells it's own story, you stop, stare and think. 
You have to be extraordinary to be irreplaceable.

                                                                Lanvin


                                                          Louis Vuitton                                    


Window dressing Course:
Starts: 5 Aug - 28 Aug (Tue & Thu) 
17h30-19h00

To register mail charles@nwsd.co.za
or phone
018 462 5149

Source: http://blogof.francescomugnai.com/

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