One might ask what a digital advertising fashion show is?
Well For the last 15 years, NWSD fashion students have showcased their
traditional Advertising Fashion shows in Malls and Shopping Centres showcasing
Avant Garde looks created by students who designed, made and modelled fantasy
garments using branding and packaging material of the participating tenants in
these Malls.
But come 2014 and Principal Marlene Oosthuizen decided to
spice things up a little and to showcase these designs to a larger audience – a
digital audience.
And so the Digital Advertising was born and ever since
students showcased their designs digitally to a global platform.
Avant garde? Sounds like an ingredient one puts into biscuits.
Avant-garde are people or works that are experimental, radical, or unorthodox,
with respect to art, culture, and society.
The digital Advertising Fashion Show has shown tremendous success
in terms of advertising local brands through fashion.
If you are interested in advertising your business in our
digital advertising fashion show, please contact Charles@nwsd.co.za
